Connect a Threads account

Brolly can capture and archive your organisation's Threads posts, replies and interactions, keeping them compliant with your recordkeeping requirements.

Before you begin

• A Threads profile is created from an Instagram account, so make sure your organisation has an active business Instagram account first. When you set up Threads, log in with those Instagram credentials and Threads links the two profiles automatically.
• You must have admin or editor access to the social media account you want to connect.
• Allow pop-ups in your browser, as the platform may open a sign-in window.

Connect Threads to Brolly

1. Log in to Brolly and go to Settings → Accounts.
2. Select Add accounts. The Connect a social media account dialog opens.
3. Select a group for the account, or keep the default Organisation (default).
4. Choose the Threads tile from the list of channels.
5. Sign in with the Instagram credentials linked to the Threads profile when prompted — Brolly prompts you through the connection process, and you confirm the read-only permissions Brolly needs.
6. Select the Threads account and confirm.

The account appears in your Settings → Accounts table with a status of Active, and Threads records begin appearing in your Feed. Brolly also backfills earlier content — see Can I set a capture start date?.

If you strike trouble connecting, check that the Threads profile is linked to a business Instagram account, or email support@brolly.com.au.