Help CenterGetting startedWhat is a record?

What is a record?

A record is Brolly's captured copy of a single piece of social media activity, complete with media, metadata and a capture timestamp.

You'll see the word "record" everywhere in Brolly. A record is Brolly's captured copy of an individual piece of social media activity — a post, comment, reply or private message — stored together with everything needed to make it a complete, defensible archive entry.

What a record contains

  • The content itself, plus any related media such as images, videos and screenshots of hyperlinks.
  • Metadata — information about the activity that isn't publicly visible, such as who posted it and when. Metadata is an essential part of compliant archiving.
  • A capture timestamp showing exactly when Brolly archived it.

Each post, comment, reply and message is stored as its own separate record, so a busy thread produces many records — one per interaction.

Edits and deletions

Records don't just capture what was published; they capture what happened to it:

  • If a post is edited, Brolly keeps both versions, so you can see the content before and after the change.
  • If content is deleted on the platform, Brolly retains its record. The captured copy stays in your archive even though the original is gone.

Every record is a time-stamped, tamper-evident copy, which is what makes your archive suitable for public-records and FOI obligations.

Where you'll see records

Your Feed lists every captured record, newest first, with badges showing whether the activity was created, edited or deleted. You can search and filter the archive or export records with their full metadata when you need to produce them.

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